top of page

The Power of Partnership: Why Public Sector Organizations Need a Financial Wellness Provider

By Mrs. Shay Cook, CEO & Founder of Crusaders for Change, LLC (C4C) Accredited Financial Counselor® & Financial Fitness Coach®


Happy employees collaborating in meeting room

Financial stress is a major concern for public sector employees across the board. According to the Purchasing Power® 2023 Public Sector Employee State of Financial Wellness Survey, “83% of public sector employees experience financial stress, whether physical, mental, or emotional. This number jumps to 90% among employees making less than $75,000 per year.” This stress can have a significant impact on employee well-being, leading to issues like:

  • Decreased focus and productivity

  • Increased absenteeism

  • Lower job satisfaction

  • Negative impact on physical and mental health

Partnering with a dedicated financial wellness provider like Crusaders for Change (C4C) can empower your public sector agency to address these challenges head-on. Investing in employee financial wellness isn't just the right thing to do, it's good for business too. A 2022 report by Bank of America found that 91% of employers see a boost in employee satisfaction when they offer well-being resources. 


64% of respondents to a recent Mission Survey of Morale, Public Service Motivation, Financial Concerns, and Retention said that they are "extremely or very worried about inflation making it hard to keep up with the cost of living." These statistics paint a clear picture: financial stress is a major concern for employees, impacting their overall well-being and hindering job satisfaction. With rising costs of living a top worry for many, employers have an opportunity to make a significant difference by offering financial wellness resources. 


By addressing these concerns and prioritizing employee financial security, organizations can not only improve employee morale and engagement but also potentially see a positive impact on retention rates. Let’s explore how C4C can help.


Efficiency Savings and Resource Optimization

Developing and delivering a robust financial wellness program requires significant time, resources, and expertise. C4C takes care of program development, curriculum delivery, resource curation, and ongoing support, freeing up your valuable internal resources to focus on core agency objectives.


Tailored Solutions for Specific Needs

The financial needs of public sector employees can vary greatly depending on factors like location, job type, and family situation. C4C conducts a thorough needs assessment to identify your workforce's specific financial concerns and priorities. This allows us to tailor our programs to address those specific needs, maximizing the program's impact and relevance.


Flexibility and Scalability

The landscape of employee needs can be dynamic. One size certainly doesn't fit all. Partnering with Crusaders for Change (C4C) provides the flexibility needed to adapt the financial wellness program as your workforce evolves. We understand that your needs and budget may change over time. That's why we offer a comprehensive suite of program options, allowing you to create a customized solution that perfectly aligns with your unique priorities and resources.

Here's how C4C empowers you to tailor your program:

  • Modular Program Design: Choose from a range of services, including interactive workshops and seminars, personalized financial counseling sessions, and on-demand online resources. Mix and match these options to create a program that addresses the specific needs of your workforce.

  • Scalability: Easily scale your program up or down based on your budget and employee participation. Start with a core set of services and expand as your needs grow.


Measurable Results and Impact Tracking

C4C believes in data-driven decision-making. Depending on your needs and goals, we track key metrics throughout the program duration, helping you measure the impact on your employees' financial well-being. This might include tracking changes in financial literacy scores, reductions in financial stress levels, or improved employee morale. This data allows you to demonstrate the program's return on investment (ROI) and refine strategies for continued improvement.


C4C is Uniquely Equipped to Champion Financial Wellness in the Public Sector

Crusaders for Change understands the unique challenges faced by public sector employees. Our extensive experience working with the military, nonprofits, and local, state, and federal agencies allows us to tailor financial wellness programs that resonate deeply with your workforce.


As a certified woman-owned, minority-owned, and military spouse-owned small business, C4C shares a commitment to public service and understands the values that drive public sector employees. We leverage our diverse backgrounds to develop culturally sensitive programs that address the specific financial concerns of your workforce, whether it's managing student loan debt, planning for retirement on a fixed income, or navigating the complexities of benefits. This combination of experience and shared values allows C4C to build trust and rapport with your employees, fostering a more receptive and engaged audience for our financial wellness initiatives.


Beyond Efficiency: Building a Culture of Financial Security

C4C goes beyond program delivery. We serve as a partner in building a lasting culture of financial security within your organization. We work collaboratively with your leadership team to promote the program, encourage employee participation, and foster open conversations about financial matters.


Partnering with C4C gives you access to a team of passionate Accredited Financial Counselors® dedicated to improving the lives of public sector employees. Contact us today to schedule a consultation and explore how C4C can help you design and implement a customized financial wellness program that strengthens your workforce, enhances employee well-being, and ultimately contributes to your agency's success.

Comments


bottom of page